Breeding Bird Dogs
by Steve Cook
No, I’m not talking about starting a kennel and going into the dog business -
still talking real estate here. A new concept that I have been using for a while
and one that I have seen others effectively use is what I call “Breeding Bird
Dogs”. In a nutshell, breeding bird dogs is taking newbie investors under your
wing and training them how to find prospective deals. The premise behind
training other “would-be investors” to find properties is that they will bring
the deals to you before they present them to anyone else. Some may feel as
though they are training their competition, but I’ve never looked at it that
way. The newbie benefits from this training by learning the ropes of the
business, pursuing deals, and getting paid without taking any risk. At some
point they may start doing deals on their own, and I’m happy for them. You, on
the other hand, through your experience and the training that you provide can
have many more eyes on the street locating deals for you.
I have a slew of bird dogs who take to the streets daily searching for deals
that they can bring my way. On average I get about five calls a day, sometimes
over ten calls a day. It’s like any other method of finding properties where you
usually have to get 20 leads to find one deal. When I find that deal, I make
sure that the bird dog is paid well for his or her time. It is my goal to make
it worth their while to continue bringing the properties to me. That’s why I
teach investors how to locate deals. I teach them about putting ads in the
paper, driving neighborhoods, putting out signs, sending postcards, etc… When
they get calls and present me with deals, I start giving them tips on how to
identify deals and tidbits on negotiating a better deal.
Now I do not pay my bird dogs for handing me an address and a phone number. I
want them to see the homes. I want them to talk with the owners. I want them to
do their best at negotiating the best price they can. I also do not pay for MLS
leads. The only time I’ll pay for a lead from the MLS is when someone has the
property under contract at a fair price. So if you are interested in raising
your productivity a notch, train others how to do what you do, and then treat
them well for it.
Bio:
Since 1998 Steve Cook has flipped many hundreds of houses as an active
Baltimore-area real estate investor. Steve's unique specialty is the "flipping
homes 1-2 punch", a proven system of real estate investing that powerfully
combines wholesaling and rehabbing houses. Steve Cook is dedicated to helping
others succeed through understanding and aggressively applying his time-tested,
step-by-step approach to flipping real estate.